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BMC Software’s Doug Laney to Speak at Software 2007
Director of Worldwide Professional Services Will Lead Session Focusing on how to Optimize Development Organizations
SANTA CLARA, May 3, 2007 - BMC Software [NYSE: BMC], a leading global provider of enterprise management solutions that empower companies to manage IT from a business perspective, today announced Doug Laney, Director of Worldwide Professional Services for the BMC AppSight product line at BMC Software, and a former META analyst, will be a featured speaker at the Software 2007 Conference. BMC Software is a Silver Sponsor of the conference.
The annual conference will take place May 8-9 in Santa Clara, Calif, with the featured theme “Powered by Innovation,” which will focus on innovation as it relates to products, processes, technologies, business and delivery models.
Doug Laney’s session will examine the software problem resolution challenge, and through several case studies, attendees will learn how leading independent software vendors (ISVs) have optimized their engineering and support processes to reclaim lost development bandwidth and achieve the difficult balance between bringing new products to market and supporting current customers. In his discussion, Doug will show how this balancing act, if not managed properly, can severely impact a business including:
- Lost license revenues because of late product releases
- Delayed revenues from customers waiting for new features or releases before buying or upgrading
- Declining maintenance renewal rates
- Loss of competitive advantage due to slipped features or release dates
- Skyrocketing costs for resolving complex customer support issues
- Damaged company reputation as word of the problem spreads
| What: |
“Delivering New Products vs. Supporting Current Customers: How to Achieve the Elusive Balance”
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| Where: |
Santa Clara Convention Center, room 209, Santa Clara, Calif.
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| When: |
Tuesday, May 8, 2007, 11:00 a.m. to 12:00 p.m. PDT
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| Who: |
Doug Laney, Director of Worldwide Professional Services, BMC Software
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To register for the conference:
http://www.sandhill.com/conferences/sw2007/registration/index.php
About BMC AppSight
BMC AppSight, the industry-leading Application Problem Resolution System, is helping nearly 1000 enterprises and software vendors accelerate application delivery, increase application quality, performance, and availability, and reduce application support cycles. BMC AppSight was created by Identify Software Ltd., which was acquired by BMC in May 2006. For more information about BMC AppSight, please visit www.appsight.com or call 800.364.5467 or +1 919.388.3333 outside the U.S.
About BMC Software
BMC Software [NYSE: BMC] is a leading global provider of enterprise management solutions that empower companies to manage IT from a business perspective. Delivering Business Service Management, BMC solutions span enterprise systems, applications, databases and service management. For the four fiscal quarters ended December 31, 2006, BMC revenue was approximately $1.57 billion. For information, visit www.bmc.com.
Editorial Contact:
Lisa Rivero
PAN Communications
+1 978 474 1900
BMC and BMC Software are the exclusive properties of BMC Software, Inc., are registered with the U.S. Patent and Trademark Office, and may be registered or pending registration in other countries. All other BMC trademarks and service marks may be registered or pending registration in the U.S. or in other countries. All other trademarks or registered trademarks are the property of their respective owners.
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